Legal
Privacy Policy
Effective Date:
Introduction
Welcome to PointSwitch, Inc. (doing business as "Margin") ("Margin," "we," "us," or "our"). This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website at [www.viewmargin.com] (the "Site") and when you use any of our services (collectively, the "Services").
By accessing or using our Site or Services, you indicate that you have read, understand, and agree to our collection, storage, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not access or use the Site or Services.
1. Key Definitions
Personal Data or Personal Information Any information that relates to an identified or identifiable individual. This can include details such as a name, email address, IP address, or any other data that can be reasonably linked to a specific person.
Usage Data Information that is automatically collected from a user's device when visiting or interacting with the Site or Services, such as IP addresses, browser type, device identifiers, pages visited, and the date and time of such visits.
Cookies and Tracking Technologies Small data files (cookies) or similar tools (e.g., pixels, tags, scripts) placed on a user's device that facilitate the collection of information about browsing activities and preferences. These technologies help us provide, analyze, and improve our Site and Services, and may include session cookies, persistent cookies, or third-party cookies.
Data Controller The natural or legal person (in this case, Margin) who determines the purposes and means of processing personal data. When acting as a Data Controller, we decide how and why personal data is processed.
Data Processor A natural or legal person (or service) that processes personal data on behalf of the Data Controller, according to the Controller's instructions and subject to contractual obligations to maintain confidentiality and security of the data.
2. Scope & Data Collection
2.1 Website Visitors
When you visit our Site ([www.viewmargin.com]) or interact with our online content, we may automatically collect certain information about your device and usage patterns. This can include:
Log Data Such as IP addresses, date/time stamps, pages viewed, referrer URLs, and browser or device information.
Cookies & Tracking Technologies We use cookies and similar technologies to understand how visitors engage with our Site, improve functionality, and enhance security. Specifically, we use (or may use) the following categories of cookies:
• Strictly Necessary Cookies: Essential for the operation of our Site • Analytics Cookies: Help us analyze usage trends and improve performance • Functional Cookies: Remember your preferences and provide enhanced features • Advertising Cookies: Help deliver relevant ads and measure campaign performance
2.2 Additional Personal Data We May Collect
We may also collect and process other types of personal data from you, including: • Phone Number (mobile or landline) • Physical or Mailing Address • Job Title or Company Name • Demographic Details • User-Generated Content
2.3 Data Not Collected
• Personal Financial Information • Special Categories of Personal Data • Children's Data
2.4 Changes to Data Collection
We may update our data collection methods over time. Significant changes will be reflected in policy updates.
2.5 Our Role as Data Controller and Data Processor
Margin acts as a "data controller" when collecting and processing personal information related to website visitors.
3. Data Use & Sharing
3.1 How We Use Website Visitor Data
We process information for various legitimate business purposes, including: • Account Creation and Authentication • Service Delivery and Facilitation • Support and Inquiry Response • Administrative Communications • User-to-User Communications • Feedback Collection • Marketing and Promotional Communications • Targeted Advertising • Service Protection • Usage Trend Analysis • Marketing Campaign Effectiveness • Vital Interest Protection
3.2 When We May Share Data
We do not sell personal information. We may share information in these circumstances: • Business Transfers • Affiliates • Vendors & Service Providers • Legal or Regulatory Requirements
3.3 Lawful Bases for Processing (EEA/UK Residents)
We process data based on: • Consent • Legitimate Interests • Contractual Necessity • Legal Obligation
3.4 International Data Transfers
Data may be transferred to and processed in countries outside your home jurisdiction, including the United States. We implement appropriate safeguards for such transfers.
4. Data Retention
4.1 Website Visitor Data
We retain server logs and related website visitor data only for as long as necessary to fulfill the purposes for which it was collected, or as required under applicable laws and regulations.
4.2 Updates to Retention Practices
We may update our data retention practices in accordance with changes to law, regulations, or business needs.
5. Security Measures
5.1 Encryption • Encryption in Transit using TLS • Encryption at Rest using AES-256
5.2 Access Controls • Least Privilege Principle • Role-Based Permissions
5.3 Monitoring & Logging • Critical System Event Monitoring • Security Alert Investigation
5.4 Vulnerability Management • Regular Security Scans • Prompt Security Patches
5.5 Incident Response • Incident Response Plan • Breach Notification Procedures
5.6 Employee Training & Policies • Ongoing Security Training • Internal Security Policies
6. User Rights & Choices
6.1 Managing Cookies & Tracking Technologies • Browser Settings Configuration • Cookie Consent Management • Do Not Track Signals • Third-Party Tool Opt-outs
6.2 Accessing, Updating, or Deleting Information • Data Access Requests • Information Correction • Account Deletion
6.3 Opting Out of Marketing • Email Marketing Opt-out • Other Communications Management
6.4 Additional Privacy Rights • Restrict Processing • Data Portability • Object to Processing • Lodge Complaints
6.5 U.S. State Privacy Disclosures • CCPA Compliance • State-specific Rights
7. Contact Information
7.1 How to Contact Us
PointSwitch, Inc. (d/b/a Margin) Email: hello@viewmargin.com Mailing Address: Senna Building, Gorsuch Pl, London, United Kingdom, E2 8JF
7.2 Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Material changes will be communicated appropriately.
7.3 Data Protection Officer (DPO)
Name: Fryderyk Sitnik Email: hello@viewmargin.com Address: Senna Building, Gorsuch Pl, London, United Kingdom, E2 8JF